Sales Operations Management (Automotive)

Course Duration: 2 days

Following this course delegates will be able to:

  • Carry out a departmental profit health check
  • Manage used car stock effectively, through margin management, stocking cost, stock depreciation, revaluation, stock turn, stock mix, vehicle displays and reconditioning
  • Successfully price vehicles, understanding pricing strategies
  • Control and manage part exchange vehicles
  • Manage the new car department, through manufacturer allocations, bonuses, adopted vehicles, objectives and market knowledge
  • Conduct accurate stock checks
  • Manage a structured sales process
  • Progress sales through to satisfactory conclusions
  • Hold effective sales meetings
  • Monitor and improve profitability, through margins and volumes, stock management, cost control and KPI’s

Areas covered:

  • Organisational skills
  • Sales skills
  • Sales process control
  • Department management
  • Communication skills
  • Outstanding customer service
  • Personal action plan

Suitable delegates

  • This programme is aimed at individuals who are managing a vehicle sales department Both novices and experienced sales managers will benefit from knowledge and skills improvements

Benefit to employers

  • More effective stock control
  • Improved sales volumes
  • Increased sales margins
  • Manufacturer relationship improvement
  • Outstanding customer satisfaction
  • Better customer retention
  • Improved employee satisfaction, performance and retention


For more information please contact enquiries@autavis.com.

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